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Hi there,

I've been waiting quite some time to be able to write to you! We're so excited about how our 48 Days story has unfolded.

My husband Jeff and I have been married for almost 4 years, and my parents gave us 48 Days to the Work You Love and 48 Days To Creative Income for Christmas when we were engaged. I remember opening the box and thinking it was sweet, but that it wasn't something we really needed at the time. I couldn't have been more wrong! Just several months later, we were digging through the material, thrilled that we had somewhere to turn as we faced the career world for the first time as a young married couple. It was pretty clear early on that my husband's entrepreneurial itch wasn't going away anytime soon, but neither was my resolve not to go into debt to start a business. We felt completely direction-less before we remembered those binders that we'd unwrapped a few months before. We both did each workbook together, which sparked the idea of a business we could do as a team!

At the time, Jeff was working a ridiculous amount of hours per week in garden center management. People came in all the time asking, "What do I need to do in my yard THIS month." He came up with the concept of a subscription-based website where they would get a monthly lawn and garden maintenance schedule, customized by southeastern state. Not only would it put his passion and entrepreneurship to use, but also his horticulture major. He also wanted to include a wealth of educational topics on everything from planing to fertilizing to money-saving tips. As cost-conscious folks, one of our main goals from the beginning has been to help people save a lot of money. Jeff felt overwhelmed by the idea of actually making it happen, but the 48 Days material, and later No More Mondays, gave us both the nuts and bolts and inspiration we needed.

The next step was to have a writer review the plant material, making sure it would be communicated in a way that even someone who knew nothing about the subject would understand clearly. It just so happens that he's married to a journalism major and professional writer who had no clue about any horticulture related subject before editing what he'd written. My many questions gave him place to add information and explanations. Plus, it was a fun way to spend time together!

It took a couple of years to develop the website since we both work full time, but we have recently launched BlueYardCare.com, designed to give members a greener yard, thumb, and wallet! We're having a great response already. People are really embracing the opportunity to learn the right thing to do at the right time so they can minimize effort and cost and maximize the beauty of their landscape. We're excited about implementing more of the marketing principles we learned from Dan's material soon to increase awareness about this resource we've created.

We can't wait to watch our business continue to grow until it's our sole source of income. We plan to focus on developing more tools and content to provide our members the most comprehensive landscaping resource on the web. Thanks for helping us combine our skills and passions to do something we love for a living that really helps other people. There is no way we would have had the guts to try it or the tools to do it without 48 Days!

Thanks for all you do to walk alongside people like us toward their dreams.

Blessings,

Blair and Jeff Moore
www.BlueYardCare.com

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